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Brooks Wallace

Brooks Wallace
Brooks Wallace is PRSA-SF Bay Area Communications Director, and PR Lead at Hollywood Agency.
Meet the Media—Q&A with Abrar Al-Heeti of CNET

Meet the Media—Q&A with Abrar Al-Heeti of CNET

As part of PRSA’s mission to advance the PR profession and the professional, we bring you our next Meet the Media Q+A profile. In this Q+A, we speak with Abrar Al-Heeti, Staff Reporter at CNET Culture to learn more about the work she does on a daily basis, how to best...

Pitching the press in 2016: The secret sauce of media relations

Pitching the press in 2016: The secret sauce of media relations

Media relations is only one piece of the public relations pie—strategy, planning, research, content, writing, social media, events, activations, monitoring and reporting fill up much of the rest. However, one of the main reasons PR professionals are hired is for media...