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Marian Domingo

Marian Domingo
I am an aspiring writer. I mostly do freelance writing about social media, digital marketing, eCommerce and tech. When I'm not sending emails and writing content, you can find me in the kitchen whipping up a new dish.
The ethics of earned media: Best practices for responsible PR

The ethics of earned media: Best practices for responsible PR

Public relations practitioners face tremendous hurdles in today’s quickly developing media setting. Credible PR tactics are changing due to influencer marketing, public trust, and intense competition in the digital sphere. Severe concerns regarding the worth and...

10 steps for developing a solid PR strategy in the travel industry

10 steps for developing a solid PR strategy in the travel industry

The travel industry is an exciting, vast, and ever-evolving sector in which effective communication and public relations strategies—or lack thereof—can significantly impact a brand's success. With the rise of digital media and changing consumer preferences, developing...

5 brands supporting mental health awareness

5 brands supporting mental health awareness

In an era where the discussion of mental health is emerging from its historically taboo state and entering mainstream conversations, brands have become influential players in this transformation. Thankfully, the significance of mental well-being has been magnified in...

5 sustainable practices every business should implement today

5 sustainable practices every business should implement today

In today's rapidly evolving business landscape, sustainability has become a non-negotiable factor for success. Beyond environmental responsibility, it's the key to maintaining a positive brand reputation. The demand for eco-conscious practices is growing among...

The ethics of influencer marketing: How to navigate the gray areas

The ethics of influencer marketing: How to navigate the gray areas

As the lines between genuine recommendation and sly promotion blur, the world of influencer marketing finds itself in a swirling vortex of ethical debates.  From meticulously curated feeds of picture-perfect lifestyles to sponsored content masked as authentic reviews,...

10 engaging ways to collect customer feedback using social media

10 engaging ways to collect customer feedback using social media

If you're a business owner, you're naturally concerned about your customers' feelings toward your brand and its offerings. With around 42 percent of the world’s population using social media, platforms like Instagram and Facebook are a great way to collect feedback...