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Matt Caiola

Matt Caiola
Matt Caiola is Co-CEO of 5WPR, a leading technology PR agency.
3 insights for end of marketing funnel strategies

3 insights for end of marketing funnel strategies

At the end of a marketing funnel, companies are always focused on making conversions. During the end of the final stages, companies need to get their potential customers to take the desired action. That action can be anything from subscribing to an email newsletter,...

3 PR tips for selling more products on Amazon

3 PR tips for selling more products on Amazon

Companies that sell products on Amazon tend to find it a bit difficult to stay ahead of their competitors and sell more to consumers. As long as a business decides to market and promote its products in another fashion, it can reach a larger rate of consumers and...