Effective leadership is defined by actions, not just words. It goes beyond simply giving orders or holding a title; it involves embodying the principles and standards you wish to see in your team. When leaders actively participate and exemplify the qualities they...
Vanessa Fioravante is co-principal of ANDER & Co, a full-service PR and digital strategy agency headquartered in Miami, FL. Follow them on Instagram at @anderandco
A PR insiders’ guide to navigating influencer marketing during a pandemic
To no one's surprise, social media use has reached an all-time high since the pandemic’s onset. While the world faced unprecedented changes, engagement increased by 61 percent, according to Kantar. As people spend more time at home, social media is the predominant...