Since its creation in 2005, YouTube has done nothing but grow exponentially. With currently over 2 billion monthly active users, the site has become the ultimate spot for both live-action and animated videos. And yet, there are still brands missing out on the many...

How marketers can make engaging and effective product videos
The big challenge of every e-commerce business working to promote their work online is to increase its visibility as a brand. The harsh truth is that people find many, many products that, at first glance, might not be that different from yours. So, if you want your...
6 tips for making animated marketing videos that engage customers
Is it just me, or do the internet and social media sometimes feel like a minefield? Everywhere you turn, there are ads and pieces of content struggling to get people’s attention—and failing in many ways. If you expect to develop a video marketing strategy that...
How to make social videos that your followers will share
Imagine you've created what feels like a perfect video for your social network of choice. The piece is simple yet compelling. It's totally "on-brand" with the rest of your content, and your message shines through in every frame. You know you've made all the right...