With recent news that Caribbean cruises will soon set sail for ports of call in Cuba, both vacationers and cruise operators alike are, understandably, salivating at what could be the U.S. tourism industry’s ultimate greenfield market.
After all, it’s a country that cruise companies who sail from the U.S. haven’t frequented in more than a half century.
And after running an analysis of March and early April print mentions of various major Caribbean cruise lines in connection with Cuba, it looks like Carnival Cruise Lines is the early big winner as far as its brand being mentioned in connection with Cuban adventures.
Carnival was the first cruise company in 50 years to receive approval from the Cuban government to sail there from the United States.
Princess Cruises, which is owned by Carnival Corp. & plc, also made the list.