Our top 10 PR articles for 2016

by | Dec 29, 2016 | PR Tools, Public Relations

In 2016, the Agility PR Solutions team researched and wrote over 267 PR articles for our subscribers, filled with PR tips, media monitoring best practices and much more. In case you didn’t get a chance to read them all, here’s our top ten for the year to help you start 2017 off on the right foot.

1. 8 crucial lessons in crisis communications

Crisis communications isn’t a “one-and-done” effort—it is a fluid strategy that must evolve as a business or a crisis evolves. Here are eight lessons to help you deftly manage communications in a crisis.

2. 8 free tools to help with your internal communications

One of the key components needed to build a great corporate culture is an internal communications strategy. Check out these eight free tools to help you create an amazing internal communications plan.

3. DIY: a media monitoring audit

Media monitoring is not a set it and forget it project – it’s important to routinely audit your efforts to ensure you are gathering the right information. This guide will walk you through how to evaluate your media monitoring program.

4. SEO tips everyone in PR should be using

Want other people to find your content? Check out these SEO tips to ensure your target audience can easily find you and your content.

5. 7 ways to develop your media pitch

Looking to improve your media pitches? The experts at Agility PR Solutions have compiled our best tips for crafting dynamic, effective pitches.

6. Badvocates: How negative influencers can positively change your communications

You’ve heard a lot about the importance of influencer marketing, especially on social media. But what about the naysayers? Or the “badvocates”? Learn how to identify commonalities in your badvocates and address the issues they raise head on.

7. Boost your blog writing with these 5 free tools

We at Agility PR Solutions are prolific bloggers – here are five of our favourite (and free) tools that you can use to get your creative juices flowing.

8. More than just PR: A holistic approach to media monitoring

Though media monitoring and analysis has typically been a public relations effort. Learn how other departments like Marketing and HR can leverage monitoring tools – and maybe help cover the costs.

9. Avoid the “vocabulary blacklist” when communicating with journalists

What are overused terms that raise red flags or that journalists find just plain annoying? Check out this post to find out what words to avoid when pitching to journalists.

10. Media Relations: Timely response is key to winning journalists’ respect

A reputation for timely response is a good way to forge lasting relationships with journalists. But how do you maximize that reputation? Here are some pointers.

Agility PR Solutions
Agility PR Solutions provides powerful, yet easy to use media database, monitoring, and analytics solutions for tomorrow’s communicators. Since 2003, clients have trusted our tools and services to help them identify and connect with influencers, capture coverage, and measure impact of everything they do. Whether we do it for you or help you do it yourself, our team of media experts make it easy to monitor and measure traditional, broadcast, social and online coverage.


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