Top 10 U.K. Social Media Influencers in Travel & Tourism
Using our extensive media database, we compiled a list of the top 10 social media influencers throughout the United Kingdom and operating in the Travel & Tourism space. Our solution makes it easy to find — and connect with — the influencers that matter to you.
Create custom media lists that are automatically updated, send multimedia emails, and track who opened emails and where they clicked, all right from the platform itself. And our new module, Influencer Streams, shows you exactly what influencers are talking about on social media, so you can personalize pitches and amplify your message.
*Data as of July 2022

Followers: 652K

Followers: 115K

Followers: 90K

Followers: 36K

5. Ana Silva O’Reilly
Bio: Mrs. O Around the World is a luxury blog by Ana O’Reilly.🇬🇧 based with 🇵🇹 soul. Covering #luxurytravel, beauty, fashion+tech. Co-founder of #luxtravelchat
Location: Henley on Thames, UK
Followers: 28K

6. Hand Luggage Only
Bio: Our travel blog, by Yaya & Lloyd | Read our tips, tricks and advice on everything travel | Will travel for cake | Find us everywhere
Location: London, England
Followers: 25K

7. Global Grasshopper
Bio: Award-winning travel blog unravelling the secrets of the world’s most unique, under-the-radar and beautiful places. Winner of The best UK travel blog.
Location: London, UK
Followers: 24K

8. Vicky Philpott
Bio: Top UK Travel & Festival Blogger and Content Creator | Editor of
@DayOutinEngland
| #Southsea #TravelBlogger
Location: Portsmouth, England
Followers: 19K

9. Abigail King
Bio: From doctor to writer. Top indie luxury travel & lifestyle blog UK. Work w UNESCO, BBC. Love marmite. See travel as a force for good.
Location: Cardiff
Followers: 19K

10. Emily Luxton
Bio: Award winning full-time travel blogger and solo traveller championing deeper travel. Blogging about adventure, food, and personal development through travel.
Location: Southsea, England
Followers: 19K
RECENT ARTICLES
7 ways to create a reputation management strategy for your brand
In the digital age, every piece of news is readily available to us. Good or bad, the news and stories of brands, occasions, and people are gathered in online news hubs and on social media. In this open environment, holding on to a good reputation for your brand is an...
From fandoms to franchises: The power of community-driven entertainment marketing
Fan communities have become the backbone of modern entertainment marketing. What was once a passive audience has turned into an active force, shaping the success of franchises and dictating the trajectory of brands. Entertainment companies no longer dictate the...
PR vs. performance marketing: Why modern brands need both for long-term growth
Brand growth isn’t a simple formula. You must generate buzz and get people talking. To stay competitive, you need conversions and results. Building a strong brand reputation and receiving good press is where public relations shines. The positive halo effect PR brings...