Discover your media coverage trends and key takeaways
In addition to viewing the media article feed of your monitoring topic, you can now instantly view a collection of analytics applied to your media coverage. To access the analytics, click on the toggle at the top of any the topic results window.
You will be presented with a host of charts in a Summary tab showing you the trends and key messages associated with your media coverage.
The Sentiment tab breaks down your results into positive, negative and neutral coverage…
…including word clouds enabling you to identify the keywords associated with your coverage.
Generate Quick AI Insights
Coverage Insights identifies the key messages taken from your overall coverage and supports these AI-powered insights with specific examples of your media mentions, which you can review and save to your account.
If you want a deeper analysis, click More Insights. From here you can analyse your own key messages, apply a selection of analysis options, and switch between topics, date ranges, and a range of other criteria to enable you to get insights on any of your coverage in exactly the way that serves your needs.
