Our latest PR Profiles guest, Duyen “Jen” Truong, has had a long and successful PR career: she’s received awards for her leadership and client campaigns, including being among PR News’ Top Women in PR in 2019; she’s spent over 16 years at Sage Communications and is...
Why authenticity is essential for long-term business success with Anna Crowe | PR Profiles
PR Profiles, Episode 20: Anna Crowe, founder and CEO of Crowe PR “At the end of the day, we want to ensure what we're doing is supporting the business goals of an organization,” says Anna Crowe, founder and CEO of Crowe PR in her interview for the PR Profiles...
Breaking down the three phases of crisis management with Oliver S. Schmidt | PR Profiles
PR Profiles, Episode 19: Oliver S. Schmidt, co-founder and CEO of C4CS, LLC Oliver S. Schmidt, co-founder and CEO of C4CS, LLC, has helped organizations in over 40 countries prepare for, respond to, and successfully resolve crises. When Oliver and his team are not...
The tenets of media relations with Brooke Gabbert | PR Profiles
PR Profiles, Episode 18: Brooke Gabbert, Director of Communications, Study.com Over her 20+ years as in-house PR council, Brooke Gabbert has tried her hand at all things PR. “My time at Six Flags involved rollercoaster openings and a lot of crisis comms; when I moved...
PR Profiles, Episode 17: A Conversation with Arleigh Vasconcellos, Founder and Managing Director of The Agency
After living abroad and working in travel and tourism for over a decade, our latest PR Profiles guest, Arleigh Vasconcellos, moved back to Canada and founded The Agency, a Calgary-based strategic communications firm specializing in serving clients at the intersection...
PR Profiles, Episode 16: A Conversation with Darryl E. Owens, Associate Vice President, Community and Engagement, Beacon College
Darryl E. Owens is a self-professed “recovering journalist”. Currently the Associate Vice President of Community and Engagement at Beacon College, Darryl worked for 25 years as a Florida-based journalist before joining Beacon in 2016 as the then Director of...
PR Profiles, Bonus Episode: A Conversation with Dr. Felicia Blow, APR, 2022 PRSA Chair
The Public Relations Society of America (PRSA) is celebrating their 75th anniversary throughout 2022. To commemorate this milestone, PRSA is publishing a limited-edition volume called, “75 Years of Impact and Influence: People, Places & Moments in Public Relations...
PR Profiles, Episode 15: A Conversation with Bradley Akubuiro, Partner at Bully Pulpit Interactive
What a different career Bradley Akubuiro might have had if Reverend Jesse Jackson hadn’t taken a chance on him when he was a journalism student at Northwestern. “When he first met me, I was only 19,” says Bradley in his interview for PR Profiles. “With some coaching,...
PR Profiles, Episode 14: A Conversation with Lindsey Groepper, President of BLASTmedia
PR needs a seat at the table—but it won’t happen so long as the C-suite views PR as a luxury and not a necessity. This idea has been a prominent theme over the past thirteen months of PR Profiles, and it came up once again in Episode 14 with guest Lindsey Groepper,...
PR Profiles, Episode 13: A Conversation with Gregg Castano, Founder and CEO of NewsDirect
“The most important thing about distributing content is to make sure the content itself is good,” says Gregg Castano, founder and CEO of NewsDirect in his PR Profiles interview. Gregg has been in the newswire business since the 80s when he started as a newsroom...
PR Profiles, Episode 12: A Conversation with Tony DeFazio, Founder of Sustainable PR
This month’s PR Profiles guest thought he was going to end up pursuing biology. “It wasn’t until later that the sales personality in me steered me in the direction of communications and ultimately public relations,” says Tony DeFazio, founder of Sustainable PR. Now,...
PR Profiles, Episode 11: A Conversation with Jen Kelley Young, Senior Vice President at CURA Strategies
Listen to your instincts, advises Jen Kelley Young, Senior Vice President at CURA Strategies in her interview for Agility’s latest PR Profiles episode. “A lot of times you want to dive right in, whether it's to start a new client relationship or to address an issue...