Today, everything we do revolves around social media – communicating with family and friends, catching up on the news, and even shopping. With social media playing such an integral part in people’s day-to-day lives, it has become especially important for brands to...
The year is rolling merrily along, and Bulldog Reporter traffic is in high gear as we get closer to summer. A few news and research reports made it into our top echelon of posts in April---including a new survey tracking Gen Z brand preferences and spending trends,...
In this month’s webinar, “Earn more earned media: Why your thought leadership campaigns must be market research-led”, Miles Clayton, founder of Agility PR in the UK (no relation to us), Miles broke down the mechanics of market research campaigns, which in his...
In today's fast-paced world, it's easy to get caught up in short-term goals, fast results, and quick fixes. However, when it comes to public relations, this doesn’t work. While first impressions are still important, taking a long-term approach can be much more...
As the March winds blew the chilly weather out to make way for Spring, Bulldog Reporter rode the wind’s momentum to another stellar month of high traffic and new communications insights. It was our contributing writers that led the way last month, opining on a variety...
We have seen ample evidence as to why you should unite your PR and marketing goals, but relationships should be formed and nurtured across other departments, such as HR. Combining the efforts of PR and HR will bolster your company's standing in the community, provide...
As the chilly temperatures of February set in, Bulldog Reporter traffic was heating up—we had one of our best months in the 2020s, and our top posts had some incredible visibility. A variety of topics drove that success, including research-based posts on marketing and...
Did you know that over 70% of all online experiences begin in a search engine, and over 90% of all searches take place on Google? This makes Google the most important customer acquisition platform in the world, according to Chris Dickey, owner of Purple Orange...
This Valentine’s Day, 14 PR pros answered the question: What do you love about PR? Here’s what they had to say. I love the fact that PR brings challenges each and every day. It’s never something that is going to get monotonous or boring and PR is an industry where...
We’d be remiss if we let World Radio Day slip by without giving it a quick shout out. If you ever had any doubts that radio is still a reliable, trusted, and effective means by which public relations professionals and advertisers can reach a ‘dialed in’ audience,...
Of course, January is a time for looking ahead and looking back, and Bulldog Reporter’s top posts during the month were no exception. The lion’s share of our leading posts catered to this theme, forecasting PR and marketing trends likely to shape communications this...
We kicked off our 2023 webinar season with our annual PR trends panel. This year, we were lucky enough to have three industry professionals, representing agency and in-house, North America and the UK, join us for: “PR in 2023: 3 pros break down the need-to-know trends...