Audi collaborates with brand storytellers Olivia Wilde, Regé-Jean Page to reveal all-new electric vehicle 

by | Apr 16, 2021

Audi announced that actors Olivia Wilde and Regé-Jean Page, as well as athletes Anna Gasser and Malaika Mihambo, will serve as brand storytellers, helping the automaker reveal the all-new, all-electric Audi Q4 e-tron during the April 14 world premiere (1pm ET.) Each storyteller is participating in Audi’s Stories of Progress, a film series that showcases how the storytellers believe we can create a better humanity and a kinder world.

The Audi Q4 e-tron* is the first all-electric SUV of the Four Rings brand in the compact-car segment, combining pioneering design, cutting-edge display technologies and outstanding spaciousness. In this way Audi is consistently pressing ahead with its offensive for electrification.

Audi will make a virtual presentation of the new Audi Q4 e-tron* as part of the Celebration of Progress. The online streaming will begin at 7 pm Central European Time. Markus Duesmann, CEO of AUDI AG, and Hildegard Wortmann, Board Member for Sales and Marketing, together with the storytellers, will present the electric-powered compact SUV. Audi experts including Marc Lichte, Head of Design, and Henrik Wenders, Senior Vice President for the Audi brand, will provide detailed insights into the highlights of the Audi Q4 e-tron* and its significance for the Four Rings.

For the brand, this model is a further important step in the electrification offensive. The model takes its place in an especially attractive and fast-growing market segment, the compact SUV class. The Audi Q4 e-tron follows the SUV models Audi e-tron*, Audi e-tron Sportback* and the sporty Audi e-tron GT*.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


Tips for turning exceptional customer experiences into brand advocacy

Tips for turning exceptional customer experiences into brand advocacy

Brand building is like a coin—it has two sides. One is all about building customer loyalty, while the other (and equally important) is creating brand advocates.  Brand advocates are happy customers who step up the game for you by spreading good words about your brand....

ChatGPT scams are increasing exponentially: How to avoid them

ChatGPT scams are increasing exponentially: How to avoid them

It should come as no surprise that AI can be a scamming goldmine for malicious e-predators, and businesses and consumers alike can easily fall prey to these evolving threats. New research from passwordless, phishing-resistant MFA provider Beyond Identity explores the...