Celerity, the premium advisory services arm of the Randstad Technologies Group dedicated to helping businesses efficiently respond to change, announced Graeme Booth as Senior Client Partner, Key Accounts. Booth brings more than 20 years of experience architecting and implementing business strategies and digital transformation efforts to his new position at Celerity.
As Senior Client Partner, Booth establishes and executes Celerity’s sales and growth plan in the pursuit of its overall strategic business objectives. He also manages key Celerity relationships and advises its partners on relevant industry and technology trends.
“Graeme’s proven record of driving operational excellence through collaboration and his expertise in developing go-to-market approaches across multiple functional and domain areas are important assets to our long-term growth trajectory,” said Celerity President and Chief Client Officer Curt Schwab. “We are pleased to welcome him and his keen business acumen to Celerity.”
Booth was most recently Senior Client Partner at Publicis Sapient, a position he held from 2015 to 2020. At Publicis Sapient, he directed all activities for assigned financial services clients, delivered solutions to support client’s digital transformation efforts, and facilitated IT modernization to drive business growth. He is also the Principal and Founder of the JAGS Group, which develops business and marketing strategies and initiatives for technology companies, financial institutions, and regulatory bodies.
“Celerity is an incredible organization that supports a broad network of firms in their efforts to adapt to the ever-changing business landscape,” said Booth. “I am honored to join Curt and the Celerity team to drive digital transformation and highly successful business outcomes for our clients.”
Randstad North America, Inc. is a wholly-owned subsidiary of Randstad N.V., the world’s largest HR services provider. Driven to become the world’s most valued ‘working life partner’, supporting as many people as possible in realizing their true potential throughout their working life, we provide companies with the high quality, diverse, and agile workforces they need while helping people get rewarding jobs and stay relevant in the ever-changing world of work. In 2021, Randstad had on average 39,530 corporate employees and generated revenue of € 24.6 billion.
Randstad’s North American operations comprise 5,700+ associates and a deployed workforce of more than 86,000 in the U.S. and Canada. In addition to staffing and recruitment, Randstad offers outsourcing, consulting and workforce management solutions for generalist and specialist disciplines, including technology, engineering, accounting and finance, clinical and non-clinical healthcare, human resources, legal, life sciences, manufacturing and logistics, office and administration and sales and marketing. Global concepts available to North American client companies include RPO, MSP, integrated talent solutions, payrolling and independent contractor management and career transition services. Learn more at www.randstadusa.com or www.randstad.ca.
As the premium advisory services arm of Randstad Technology Group, Celerity is a business and technology consulting firm dedicated to helping businesses respond to change—efficiently, quickly, and with focus on the customer. We are the leader in responsive enterprise and specialize in digital transformation including customer experience, change management, operational efficiency, and the integration between them all. Learn more at www.celerity.com.