CIIC PR announced another exciting year spearheading public relations efforts for Miami Champagne Week. The exciting celebration of all things Champagne returns to in-person events this year, organized and presented by Florida Wine Academy, the leading provider of wine, spirits, and sake education in Florida.
Miami Champagne Week 2021 will be the sixth annual celebration with both virtual and in-person events beginning October 11. The week dedicated to the world-recognized French sparkling wine will include events to educate consumers, while promoting and creating awareness about Champagne. The festivities bring together some of the most prestigious Champagne experts in the industry to create unique, festive, and educational experiences for all Champagne enthusiasts, whether newcomers or experienced.
“CIIC is thrilled to once again partner with the Florida Wine Academy on a strategic PR and social media plan for the return of Miami Champagne Week,” said Executive Director and Partner Amy Sedeño. “The goal of our program is to raise brand awareness and to continue positioning the trusted organization as a leader in the wines and spirits industry,” she added.
Last year, CIIC PR was tasked with expanding the reach of the annual event to a global audience and coordinated a #WhatTheSommsAreDrinking video series, where prominent wine industry influencers and media created digital content to highlight their favorite bubbles. CIIC PR generated event awareness in the Miami wine community and beyond, reaching new geographical markets and audiences, and increasing social engagement for the event.
About Carolyn Izzo Integrated Communications (CIIC PR)
CIIC is a full-service, award-winning public relations and marketing firm specializing in creating dynamic campaigns for the travel & hospitality, food & beverage, and lifestyle industries. CIIC draws on its 24 years of experience offering services in public relations, marketing, social media strategy, branded partnerships, event planning, and media and influencer relations. With offices in New York and Miami, CIIC has also established affiliate offices in Los Angeles, San Diego, Canada, and Mexico. CIIC is also an exclusive member of latamPR, furthering its reach in Latin America. CIIC is certified as a woman-owned business by the Women’s Business Enterprise National Council (WBENC). For more information about CIIC, or to inquire about new business relationships, please visit www.ciicnews.com or call (845)-358-3920.
About Florida Wine Academy
Florida Wine Academy is the leading provider of wine, spirits, and sake education in Florida. The organization is an approved program provider for WSET (Wine Spirits & Education Trust), the Wine Scholar Guild, and the Sake Sommelier Association. In addition to certification courses, Florida Wine Academy offers topic-focused labs, masterclasses, seminars, webinars, and tutoring services as well as corporate events and consultation services to hotels, restaurants, and bars. Florida Wine Academy has also developed the wine shop, 305 Wines, offering a fine portfolio of high-quality international wines. For more information about Florida Wine Academy, please visit www.floridawineacademy.com. For more information about 305 Wines, please visit www.305wines.com.