Cohn & Wolfe has been named Global PR Agency of Record for live entertainment leader Cirque du Soleil, in support of its continued global expansion and further diversification of its entertainment offering.
Teams in Shanghai, Austin and New York are handling corporate positioning, media relations and event activations, with a special emphasis on establishing a presence in China, where the company is launching both touring and resident shows.
From its international headquarters in Montreal, Canada, Cirque du Soleil has brought wonder and delight to more than 180 million spectators in over 450 cities in 60 countries on six continents.
