Hill+Knowlton Strategies (H+K), international public relations agency, has appointed Claire Holden as Chief Innovation Officer for its UK operation. Holden was previously Managing Director of H+K UK’s retail and leisure practice and creative director of integrated communications.
“Our clients are adapting to an ever-changing world, and so are we,” said Holden. “That means we need to constantly innovate new ways for our companies to communicate with the public. I’m proud to be taking this role for H+K.”
Holden’s role is central to the UK agency looking at creativity and innovation, and she will continue to lead the agency’s relationship globally with adidas, which H+K has worked with for more than 20 years. She has over 15 years’ experience running clients which include Westfield, LG and the London Eye.
H+K UK CEO, Simon Whitehead said, “This is a vital role for our agency as we look ahead and I have no doubt that Claire is going to make a massive impact on everything that we do in H+K London. Our work with adidas epitomizes the open innovation and creativity we bring to our clients.”
Holden is recognized in the creative industry, participating as a judge for D&AD’s New Blood Award and PRCA’s Young Lions, and being included in Creativepool’s Top 100 Influencers.
H+K has offices in more than 40 countries worldwide, delivering award winning campaigns to clients across all sectors and disciplines and with a focus on continued innovation for the industry. Recent innovations include Flight School +, a crisis communications training and simulation tool, Better Impact™, a new approach to brand purpose and CSR, and H+K Smarter™, a behavioral science unit.
