Clarity Brings On Jason Wakeford SVP, Los Angeles

by | Sep 16, 2022

Clarity, the global marketing communications agency, announced the appointment of Jason Wakeford out of the agency’s Los Angeles office. Jason will serve as senior counsel to existing clients, expand Clarity’s LA presence and oversee the agency’s expanding consumer tech practice. He also brings two decades of experience working in issues and crisis management to Clarity’s North American operations. 

Jason has over 20 years of experience in media relations, campaigns, crisis/issues management, government affairs, policy, internal communications and ESG across the consumer, aviation, travel, environment, government, energy, charity and retail sectors. 

Jason Wakeford, Senior Vice President, said: “Clarity’s relentless focus on placing true insight at the heart of its work, alongside a truly joined-up approach to communications and digital marketing, lets clients harness the power of marcomms to achieve real business goals. I’m thrilled to be joining Clarity at such an exciting time of its growth across the US and globally.”

Monica Feig, Managing Director Clarity LA, added: “It’s been a tremendous year of growth for Clarity LA in both clients and team headcount and bringing Jason on as additional senior counsel is both a testament to that growth as well as an important appointment for our next chapter. With his deep experience in consumer tech and issues management, I have no doubt he will bring invaluable insights and counsel to our existing and future clients. I could not be more excited to have him on board.”

Prior to joining Clarity, Jason held positions both in-house and agency-side, and most recently served as an independent consultant. Previous roles include those at Emirates, KLM, Northwest Airlines and P&O Cruises. In his time working in-house, he served as interim head of communications for eBay as well as leading communications for the UK Civil Aviation Authority and the UK Environment Agency where he was the chief media officer. Jason has also been a media trainer and led courses in crisis management, government affairs and PR at the International School of Communication.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


4 reasons why a crisis communication plan is so important

4 reasons why a crisis communication plan is so important

As negative headlines begin to dominate news outlets, social media buzzes with speculation, and phones ring incessantly with concerned stakeholders from an organization engulfed in crisis. The situation starts threatening the company's reputation, financial stability,...