Clarity announces that it has been appointed by Stuf as its agency of record for public relations. Clarity will be working with the brand to raise awareness of the next generation self-storage startup as it grows its national presence.
After identifying an increasing demand for self-storage options in the past year, combined with growing demand from commercial real estate owners to monetize underutilized spaces, Stuf launched as a home away from home for people’s “stuff”. The company brings a new level of customer service, convenient locations, and tech-enabled user experiences in markets across the US, providing a safe, clean and convenient location for customers looking for day-to-day use or long-term storage. It partners with landlords via revenue-sharing agreements to bring high-quality storage options closer to home and work.
As self-storage options have grown rapidly since their launch, Stuf has been at the forefront, with locations in New York, Los Angeles, San Francisco, Oakland and Washington, DC, and plans to expand into new cities.
“We want customers nationwide to find convenient storage solutions and we’re excited to be working with Clarity to help elevate Stuf’s name and make as many people aware of Stuf as possible,” says Katharine Lau, Co-Founder and CEO of Stuf. “As an agency with an eye for innovation and supporting disruptors in the market, it was a natural fit for Stuf & Clarity to work together. We’re thrilled to partner with them to build out our communications goals and bring our vision to life.”
Monica Feig, Managing Director of Clarity, LA adds, “At Clarity, we are all about working with companies at any level of development as long as we believe in their mission – and we couldn’t be more excited to work with Stuf. Katharine and team have done a brilliant job identifying a white space in the market and are already building a great presence nationwide among general consumers and small business owners. We look forward to accelerating the brand so Stuf is the go-to place to put your stuff.”
Clarity has offices in New York, San Francisco and Los Angeles, London, Amsterdam and Cornwall and works with B2B and B2C companies in a range of disciplines including ad tech, martech, media, fin tech, retail, digital lifestyle, mobile, devices and more.
For more information about Clarity, please visit www.clarity.pr.