fbpx

Columbia Bank Appoints David Moore Devine as EVP, Chief Marketing and Experience Officer

by | Jan 7, 2020

Columbia Bank announced the promotion of three veteran leaders to expand the executive team led by Clint Stein, who assumed the role of President and Chief Executive Officer on January 1, 2020., David Moore Devine, Executive Vice President, Chief Marketing and Experience Officer, and Eric Eid, Executive Vice President, Chief Digital and Technology Officer, will join Columbia’s Executive Committee immediately. Nicole Sherman, Executive Vice President and Director of Retail Banking and Digital Integration, joined Columbia’s Operating Committee on January 1, 2020.

“I’ve had the privilege of working with each of these leaders as they contributed to a period of significant growth for Columbia,” said Stein. “I am pleased to continue that partnership as we enter a new decade of growth and prosperity for our company.”

Moore Devine’s expanded role will include continued leadership of the company’s marketing organization. In addition, he will lead a new employee experience team focused on culture, diversity, inclusivity and social responsibility as well as a new client experience team focused on blending the expertise of Columbia’s bankers with digital tools to build and deepen relationships.

“David has played a significant role in defining and shaping our culture and our brand through a period of mergers and accelerated growth,” said Stein. “His leadership and collaboration on projects like our NeighborHub branch experience and the launch of our Do Right culture position us well to compete in the war for talent while attracting new generations of employees and clients to Columbia.”

Moore Devine joined Columbia in 2007 and has nearly 20 years of experience in financial services marketing and communications. Prior to his appointment, he served as Executive Vice President, Chief Marketing Officer.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

4 influencer marketing trends to expect in 2023

4 influencer marketing trends to expect in 2023

To no surprise, 2022 was a major period of growth and transformation for influencer marketing. And while this number is expected to continue to rise, there are particular challenges that brands and marketers face in order for their campaigns to be executed...