Crowe PR Adds Vizer to Growing Health Tech Vertical; Continues Focus on Wellness Category

by | Oct 27, 2022

Crowe PR, a national public relations and digital marketing agency, announced the addition of social wellness platform Vizer to its client roster and health tech vertical. Crowe PR’s work will span media relations, thought leadership strategies and creative campaigns to build visibility for the California-based health technology company.

Launched in 2019, Vizer is the first social wellness platform on a mission toward Democratizing Wellness® by converting workouts into community meals and rewards, offering U.S. users motivation to stay active, as well as making wellness resources more accessible to all community members. Each day that a user reaches their fitness goal, they have the option to donate a meal through national food banks to someone in need at no cost through the free app. The workout also converts into reward points for the user that can be redeemed for better-for-you products in digital, restaurant and retail spaces from partner brands, including Vita Coco, OLIPOP, Aura Bora and Dream Pops. With over three million workouts converted into donated meal donations and points to date, Vizer’s innovative technology is primed to make an impactful splash that creates systemic change in the larger wellness ecosystem.

“Vizer unites disparate parts of the wellness industry into a singular platform that empowers health and wellness, ultimately fostering a community that supports its member in feeling their best,” said Crowe PR CEO Anna Crowe. “We are proud to work alongside brands like Vizer who are pioneering meaningful change and promoting health and wellness on both individual and community levels. We look forward to sharing Vizer’s incredible work and impact as we continue growing our healthcare and tech portfolio, focusing on organizations that are changing lives and the world as we know it.”

“We are thrilled to partner with Crowe, who shares our vision of increasing health and wellness for all members of our community, as we work collaboratively to highlight the key impact initiatives of the Vizer Certified Impact Ecosystem,” said Vizer CEO Sam Pantazopoulos. “In addition to driving education and awareness, the Crowe team also utilizes Vizer as an internal workplace wellness tool to promote employee health and wellness. It is encouraging to align with organizations who not only share our vision of building a more equitable health and wellness world, but also actively foster whole-person health within their organization.”

An integrated public relations and digital marketing agency, Crowe PR specializes in amplifying brand awareness and visibility for healthcare and technology, consumer goods and hospitality brands. The company’s core services include media relations, thought leadership, influencer marketing, social media and paid digital campaigns. For more information, please visit www.crowepr.com and follow along on LinkedIn and Instagram at @crowepr.

About Crowe PR

Crowe PR is an integrated public relations and marketing agency specializing in mid to large-sized consumer goods, hospitality, healthcare and technology brands, with a focus on health and wellness, outdoor and sustainable brands. Headquartered in San Diego, Calif., with a second location in New York City and staff around the country, Crowe PR focuses on reputation management and delivering results that generate strong ROI for its clients. Services include media relations, thought leadership, crisis communications, social media management, influencer marketing and content creation. Crowe PR has won five PRSA Bernays awards, receiving recognition for marketing, media relations, consumer products, executive communications, and Public Relations Team of the Year. For more information visit https://www.crowepr.com.

About Vizer

Welcome to the Daily Wellness Club, where better health is accessible to all – one step at a time. Founded by cousins Samantha Pantazopoulos and Dylan Barbour, Vizer is the first social wellness platform on a mission toward Democratizing Wellness®. Vizer supports the creation and integration of a sustainable daily wellness routine by partnering with industry-leading, health-forward brands to incentivize exercise, increase access to healthy foods and promote whole-person health. Its innovative ecosystem effect breaks down barriers to living well by sparking bottom-up systematic change. Whether that’s hitting 10K steps or joining a local fitness class, Vizer turns sweat into currency for meal donations with U.S. food banks. Since launching in 2019, Vizer has converted millions of workouts into impactful community meals and better-for-you rewards from aligned businesses. Available on iOS and Android, the Vizer app is free to download. For more information, visit vizerapp.com or follow along at @vizerapp and the #dailywellnessclub.

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