CHARLOTTE, N.C., February 19, 2024 – Brandon, a leading integrated marketing agency, is thrilled to announce the appointment of Cary Murphy as chief strategy officer (CSO).
Murphy previously served as Brandon’s Regional President in Charlotte, NC, and his background includes over two decades of experience as an award-winning creative director and small agency owner. He brings a data-driven, client-focused approach to Brandon’s strategic leadership.
Murphy’s deep understanding of consumer behavior and his passion for uncovering insights through data and research have guided exceptional outcomes for clients across industries, from CPG to healthcare, and from B2B to financial services. His recent work at Brandon has led to multiple new business wins and fueled record-breaking sales for e-commerce clients over the holidays.
“For us, the data always comes first. Cary’s ability to uncover insights and connect the dots between data and creativity is truly unmatched,” said Scott Brandon, Chief Executive Officer of Brandon. “He inspires our cross-discipline teams to push the boundaries and think beyond the ordinary while keeping the strategy in focus. We’re lucky to have him for that reason and many others.”
To learn more about brand strategy at Brandon, visit thebrandonagency.com/services/brandstrategy/.
About Brandon
Brandon is a data-driven, digitally centric, integrated marketing agency. By turning data into weapons, the agency delivers on its mission to connect data-driven insights with creative ideas that help companies grow. As one of only 24 certified and accredited brand strategy agencies in the United States, Brandon is composed of smart, business-minded, results-obsessed experts. The agency has powered successful programs and campaigns for hundreds of national brands in a variety of industries, offering deep expertise in the B2B, healthcare, financial services, telecom, outdoor lifestyle, lifestyle apparel, travel & tourism, consumer packaged goods, real estate, utilities and health & fitness categories. Consistently recognized as one of the Best Places to Work, the agency operates virtually and via home offices in Charleston, S.C.; Charlotte, N.C.; Myrtle Beach, S.C.; Orlando, Fla.; and Sofia, Bulgaria. Learn more at www.thebrandonagency.com.