Digital and Loyalty Expert Nichole Kmiec Joins Riley Hayes as Senior Account Director

by | Feb 20, 2018

Riley Hayes has hired Nichole Kmiec, formerly of The Marketing Store, Chicago, where she developed strategic planning for household-name brands like McDonalds, Coke and T-Mobile.

An expert in the digital and mobile space, Nichole played a major role in the success of T-Mobile Tuesday’s loyalty app and has helped clients leverage digital and social media innovations.
Nichole has joined Riley Hayes as Senior Account Director and with her experience with retail, healthcare, CPG and telecommunication clients, she will immediately implement on her strategic insights for existing and incoming Riley Hayes accounts.

“We’re excited to have Nichole join our team,” said Dan Hoedeman, Riley Hayes VP of Account Management. “Not only will our loyalty clients benefit from her experience, so will our clients seeking consistent data-driven consumer experiences on multiple channels.” He added, “Nichole values the big brand ideas, but also carrying them through tactical efforts on multiple channels. She fits in with Riley Hayes’ LoveAction approach.”

Daily PR Updates

Subscribe to get daily PR News updates from Bulldog Reporter

Bulldog Reporter

Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

PR careers: 6 lessons I’ve learned as a junior copywriter

PR careers: 6 lessons I’ve learned as a junior copywriter

I have worked as a junior copywriter for a little over three months now, and in that time, I have learned a vast amount. I work at TopLine Comms, a B2B digital PR and SEO agency with a variety of technology and engineering clients, and my day to day work involves...

Why Chief People Officers see a steep climb to the future

Why Chief People Officers see a steep climb to the future

Most chief people officers (CPOs) realize they need new skills to meet the demand of the 21st century role, but few are prepared, citing a lack of development and investment from the C-suite. This is according to a new study by SHRM’s HR business and thought leaders...