Calysto Communications, a global marketing communications agency that specializes in raising awareness through its unique approach of market positioning and messaging, content marketing, public relations and digital and social media marketing for the IoT, mobile, wireless and telecom industries, today announced the agency has been selected by Everstream, a super-regional network service provider, to build brand awareness in support of Everstream’s $300 million expansion of its fiber footprint throughout the Midwest.
“As Everstream expands its fiber-based Ethernet, internet and data services offerings into new markets, Calysto is delighted to partner with the company to communicate why Everstream is the business fiber network of choice,” said Laura Borgstede, Calysto’s CEO. “With more than 20 years of expertise in the IoT, mobile, wireless and telecom ecosystems, we’re excited to be a part of Everstream’s growth trajectory and spread the word about fiber!”
“Calysto’s impressive telecom industry expertise and experience will prove invaluable as Everstream invests heavily in expanding its network into 12 new Midwest markets over the coming months,” said Brett Lindsey, President and Chief Executive Officer, Everstream. “After careful consideration, we believe Calysto’s integrated marketing capabilities, deep industry knowledge and influential connections align best with our strategic initiatives.”