Matter Communications — a Brand Elevation Agency specializing in PR, social media, creative services and digital marketing — announced the success of its Precision group, highlighted by notable new clients and offerings. Precision is a unique PR industry offering that couples agency resources with the ability to focus on a company’s most crucial business drivers. Clients come to Precision seeking brand awareness through media relations, compelling content and social media.
Consisting of 25 talented PR professionals spread across Matter’s six offices, this fast-growing group holds experience and expertise across disciplines and industries – including early-stage growth companies, emerging startups and technology brands, non-profit organizations, professional services firms, and more. By working with Precision, clients also gain full access to Matter’s innumerable big agency resources, including skilled videographers, designers and digital marketers.
“The mission of Precision evolved when we realized there was an opportunity to present innovative solutions to the very clients that contributed to our agency’s growth in the early years,” said Mandy Mladenoff, President of Matter. “Precision was built steadily and thoughtfully – gradually adding the right people and ideal mix of clients. The team has spent years honing its instincts, making them uniquely qualified to develop tactics that meet our clients’ needs and drive success.”
The team is currently working on 75 clients and projects, including:
- One80 Intermediaries: A privately held, leading national insurance wholesaler and program manager with offices across the country. One80 Intermediaries offers placement services and binding authority for property & casualty, financial lines, personal lines, and medical stop loss risks. One80 serves commercial companies, non-profits, public entities and individuals, and has access to all major insurance markets in the US and UK. Coverage spans all industry classes.
- New Hampshire Community Development Financing Authority: The New Hampshire Community Development Finance Authority has engaged Matter to promote the significant growth of New Hampshire’s Recovery Friendly Workplace Initiative. A first in the nation, the program provides business owners with the resources and support needed to foster a supportive environment that encourages the success of their employees in recovery.
- RapidMiner: A Boston-based data science software organization whose mission is to reinvent enterprise artificial intelligence (AI) so that anyone has the power to positively shape the future. RapidMiner’s data science software platform offers depth for data scientists, and simplicity for everyone else, so people of all skill levels can rapidly create and operate AI solutions that deliver maximum business impact. RapidMiner has engaged with Matter in order to rise above the noise in a competitive software category and help increase awareness for the best-of-breed platform.
One of Precision’s newest offerings is Open Door, an educational series for growing companies to learn about earning media coverage. Open Door presentations and consultations can be scheduled for offices, co-working spaces, conference centers and even coffee shops. The team instructs decision makers from local businesses, big and small, to learn how to craft a brand message, package company news, pitch specific types of journalists and editors, build healthy social channels, and more.
