New agency helps B2B leaders elevate profile with persuasive narratives, tailored coaching and targeted media relations
RALEIGH, N.C., Aug. 4, 2025 — Veteran agency leader Evan Boyer today announced the launch of Leaders PR, a communications consultancy helping B2B companies create clear narratives that gain attention and build trust through earned media and thought leadership. The firm will serve clients in financial and professional services, technology, real estate, architecture, engineering and construction (AEC), and more.
Evan Boyer
Boyer, most recently a senior vice president at global agency FleishmanHillard with earlier roles at acclaimed Southeast agencies French/West/Vaughan, GS&F and Cookerly, brings nearly 15 years of experience in PR strategy and execution across industries. With clients ranging from multibillion-dollar institutions to bootstrapped start-ups, he is known for building compelling message platforms, securing media placements in top-tier and niche trade outlets, and tying communications activity to measurable business outcomes.
“Business rewards leaders who can communicate to the market with clarity, consistency, and conviction,” said Ken Baker, CEO of Charlotte-based Mythic. “Public relations is a strategic pillar of modern leadership, and Evan brings expert counsel that helps turn that vision into compelling stories that earn trust.”
Core services at Leaders PR include narrative development, media relations, thought leadership, media and presentation training, crisis and issues management, and content creation. Its flagship Market Leaders Blueprint equips executives with a messaging framework, delivery tools and a strategic storytelling roadmap in a matter of weeks, empowering them to be more effective and engaging in what they say, how they say it and where they show up.
“The vision is to help those who are meant to lead, lead,” said Evan Boyer, founder and CEO of Leaders PR. “We are building strong reputations for subject matter experts rooted in the quality of their insights and actions, rather than simply chasing visibility.”
Boyer believes the firm can create the greatest return on investment through its clear B2B industry focus:
- In financial and professional services, where credibility and thought leadership drive trust and client referrals.
- In technology, where rapid innovation requires strong positioning and story angles tied to current news and trends.
- In AEC and real estate, where complex and extended sales cycles demand clarity to accelerate purchasing and deal-making decisions.
While the firm is already developing a stable of clients from across the country, Boyer sees an opportunity to enhance the reputation of business leaders in his home state of North Carolina and the broader Southeast region.
“We’re doubling down on this market because it is rich with growth stories and specialist expertise,” said Boyer, who has lived and worked in Atlanta, Nashville and Raleigh during his professional career. “Our job is to make those stories meaningful to audiences within vertical industries and in national media, as well as here at home.”
Leaders PR offers a flexible model that supports both direct collaboration with client leadership and communications teams, as well as partnerships with agencies, ranging from fractional communications advisory services to full project-based execution.
About Leaders PR
Leaders PR is a strategic communications consultancy helping B2B companies earn attention, establish credibility and build trust. The firm elevates leaders based on the quality of their insights and actions, turning clear stories into a market advantage through narrative and messaging development, delivery training, strategic public relations and content creation.
For more information, visit www.leaderspr.com.