French/West/Vaughan (FWV), one of the nation’s largest independently-owned public relations, advertising and digital marketing agencies, announced new hires and promotions in its account service, social media and paid media departments, including the promotion of Abigail Quesinberry to Associate Vice President, Social Media and Influencer Marketing. Quesinberry joined FWV in 2015 from the Ad Council in NYC.
Morgan Lang joins FWV as Account Supervisor from Sweeney, a full-service agency where she managed account strategy and major campaign initiatives across multiple sectors including retail, technology and textile industries. Lang earned dual bachelor’s degrees in communication studies and French from the University of North Carolina Wilmington.
FWV welcomes Kendra Sharpe as Social Media Specialist from Centerline Digital, a digital marketing company, where she was responsible for strategic ideation, content development and social media management. Sharpe graduated with a master’s degree in interactive media, communication and media studies from Elon University and a bachelor’s degree in English language from the University of North Carolina Charlotte.
Caity Barnes joins FWV as Social Media Coordinator. In her former role as Manager of Marketing and Events at Scout & Molly’s, a retail franchise, she gained experience managing social media, marketing and events to drive in-store traffic and online sales. She is a graduate of East Carolina University where she received a bachelor’s degree in communication, multimedia journalism and a minor in fashion merchandising.
Kennedy Norton will serve as Account Coordinator. As a fashion and beauty influencer, she worked on social media campaigns and content development with many leading national brands. She also held internships with several Raleigh-based agencies. Norton earned a bachelor’s degree in communication with a public relations concentration from NC State University.
In addition to the new hires, FWV has also promoted Evan Burkhart, Meg Byers and Evan Boyer to Group Account Directors, Colleen Pacheco to Senior Account Supervisor, Peyton Burgess and Morgan Dougherty to Senior Account Executive, Alaina Ruggery to Social Media Specialist and Rachel Zima to Paid Media Specialist. Additionally, FWV Fetching has promoted Mackenzie Smith to Senior Account Supervisor.
“We look forward to welcoming our new marketing professionals and know that each person will help us deliver strategic, thought-provoking ideas and results that make a positive impact for our clients,” said Rick French, Chairman & CEO. “They will complement our existing team, made up of top-notch talent, that continues to rise within the ranks of our agency.”
FWV employs more than 110 public relations, public affairs, social media, advertising and digital marketing experts among its Raleigh, New York City, Los Angeles and Tampa offices.