Rick Gould, CPA, M.S., J.D. announced the release of the second edition of his M&A Book “Doing It The Right Way”, scheduled for release in early June.
Gould said “This book, with added sections from PR industry icons, will be the go-to resource for generations.”
Gould+Partners has been the industry resource for financial Benchmarking, Billing Rates & Utilization, Industry Growth, C-Suite Compensation, as well as M&A Strategy.
“In this book we zero in on the ultimate goal of every PR agency owner-monetizing the asset that they have built for their careers, in some cases 25-30 years.”
“Doing It The Right Way” 13 Crucial Steps for a Successful PR Agency Merger or Acquisition will be a resource for the C-Suite, based on the education, experience & expertise of a firm acknowledged as the go-to M&A advisory firm.
Here is a link to an excerpt from Doing It The Right Way – Step 1 “Creating Value”