February 23, MILAN – Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has appointed Sergio Pisano as Chief Executive Officer of H+K Italy. Pisano carries 25 years of communications experience and will report directly to Melanie Faithfull Kent, Senior Vice President Continental Europe.
Sergio Pisano
“Having worked with national and global brands across a range of industries, joining H+K was the natural next step – they were the original pioneers of the ‘network strength through local relevance’ approach to agency structure” said Pisano. “I look forward to bringing my broad experience to this leadership position and driving our growth as we emerge from the global pandemic.”
Over the length of his career, Pisano has worked for national and global top brands among different industries such as Banking, Insurance, Private Equity, Asset Management, and established success and expertise in developing communications strategies and projects aimed to help improve, consolidate, and protect companies’ reputation towards stakeholders and key influencers.
“Clients are coming to us at H+K to manage risk, build their reputation and ultimately, drive growth and the pandemic has heightened their need for trusted, pragmatic advice,” commented Faithfull Kent. “Sergio joins a group of fiercely capable leaders across Europe and I am sure that under his care, our great team in Italy will continue to elevate the creativity and innovation we provide to our clients.”
Pisano was most recently CEO of iCorporate, a consulting firm specializing in corporate and crisis economic-financial communication, where he joined in 2014 as General Manager. At iCorporate, Pisano managed operations, resources, and provided strategic advice that integrates traditional and digital communication techniques. Before that, Pisano held a General Manager position in Publicis Consultants (Publicis Group) and previously in MSL Italy, where he built his expertise in international communication agencies and the corporate and finance sectors.
