Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, continues the expansion of its Innovation + Creative Hubs with the appointment of Mike Grady as Senior Vice President of Content + Publishing Strategy in the US.
Based in New York, Grady will lead a team of specialists across the US to develop and deliver content and publishing strategies and solutions for a wide range of clients.
“As content providers, clients increasingly look to H+K to have a deep understanding of content trends to help them successfully align their communications activities with business priorities. With this remit, the extensive experience Mike brings to H+K in developing and executing content strategy across a variety of industries is an ideal addition to our growing US content + publishing team,” said Richard Millar, Global President for H+K.
“This is an exciting time to be joining H+K. The roster of clients is so varied and I’m looking forward to learning from the amazing team already in place and bringing fresh thinking as we develop our offering and client solutions in this ever-changing environment,” said Grady.
Grady’s background includes working with a variety of brands, from sport and automotive, to beverage and travel. After working agency and client side in London for 10 years, Grady moved to New York in 2017. Since crossing the Atlantic, he has worked with Laundry Service, We Are Social, and soccer brand COPA90. Grady will report directly to Vikki Chowney, Global Head of Content + Publishing, as part of the globally integrated Content + Publishing team.
“Mike’s rich experience across a broad spectrum of industries is the ideal mix, since we collaborate with clients across all of H+K’s sectors,” commented Chowney, Global Head of Content + Publishing at H+K. “He has an integrated, insight-driven and editorial eye which fits directly with our approach, and I am thrilled that he’s taken up the leadership of our US team.”
The addition of Grady adds to recent talent and leadership appointments in the US to support the agency’s global growth strategy including John Gillooly as SVP, Data + Analytics, Avra Lorrimer as EVP, H+K New York, John Derryberry to lead the U.S. Technology sector and Chris Baszto to lead Digital Planning + Optimization.