Hotwire, the global tech communications consultancy owned by the Enero Group, announced an expanded set of Environmental, Social, Governance (ESG) services as part of the consultancy’s commitment to ignite positive action and lasting change in the world through its business, client partnerships and consulting services.
ESG has been rising to the top of the agenda of investors, boards, executives, customers and employees across the globe. However, as companies face increased pressure to explain their ESG practices, many business leaders admit that they struggle to tell a concise and compelling ESG story to stakeholders that balances transparency and authenticity.
“ESG is an imperative for our clients and business leaders worldwide but many communicators and executives are unsure where to start,” said Heather Kernahan, global CEO, Hotwire. “Developing a sustainable and impactful ESG communications strategy requires a thoughtful approach or companies risk scrutiny from stakeholders. Hotwire’s research and data-led consulting services help companies develop and effectively communicate in ways that can increase brand trust and loyalty.”
There are three new research-based offerings now available to support clients with business-critical reputation and relationship objectives:
- ESG Insights (Landscape Analysis): A customizable report that analyzes the current state of Sustainability and ESG goal-setting and reporting among peer companies that includes strategic recommendations for partnership and comarketing opportunities.
- ESG Readiness (Workshop & Strategic Planning): A workshop for communications leaders that helps uncover your message differentiation and identifies the influencers, imperatives, and critical issues needed to develop an ESG communications, reporting, and measurement strategy.
- ESG Leadership (Executive Thought Leadership): A leadership platform development and training session on ESG-related internal and external executive messaging and ESG storytelling that includes thought leadership recommendations and a measurement approach.
This new suite of signature offerings adds to Hotwire’s current ESG consulting services that include: Sustainability report communications strategy, messaging, design and launch support; industry research, benchmarking, analysis and strategic partner recommendations; brand purpose, social impact and DEI strategy and campaign planning and execution; executive thought leadership training and counsel; and campaign metrics, benchmarking and dashboard creation for success measurement. This work has helped clients including Citrix, Cloudera, CommScope, Dell Technologies, Delphix, Downer, Eaton, eBay, IBM, and Kornit Digital build trust and brand loyalty with stakeholders through authentic and compelling ESG content and strategic communications.
Since 2000, Hotwire Global Communications has been driven by a purpose to ignite positive change in the tech marketing and communications industry—and the world— through our business, client partnerships and consulting services. We do this with how we run and operate our business and through the services we deliver to clients.
Within our own operations, we continue to make progress in the areas of ESG that are most material to our business and important to stakeholders. We regularly review and update our policies and commitments to align with our values and priorities, and will continue to gather feedback and identify the areas to measure, track and report, starting with Diversity, Equity, and Inclusion.