Diamond Public Relations has expanded its client base in South Florida with the addition of Hyatt Centric South Beach Miami to its roster of diverse hotel, resort, and destination clients. The bi-coastal agency, headquartered in Miami with an office in Los Angeles, will manage North American public relations efforts to increase consumer awareness in key markets for the property, which opened its doors in 2015 as the first Hyatt Centric-branded hotel in Miami Beach.
“Our property prides itself in offering an immersive, resort-like experience that brings guests beyond the walls of the hotel to the complete lifestyle Miami has to offer,” says General Manager Eyal Goldberger. “Diamond PR is a cutting-edge firm that’s not afraid to do things differently, and is always on the forefront of what’s trending. This combined with their strong sense of the South Florida market are exactly what we need to tell the story of Hyatt Centric South Beach Miami, and develop campaigns that resonate with our consumer, differentiate our product within the South Beach landscape, and ultimately, move the revenue needle.”
“Hyatt Centric South Beach Miami is an edgy and alluring lifestyle property that’s shaking up the meaning of South Beach hospitality in a completely fresh way,” says Diamond Public Relations President and Founder, Jody Diamond. “Backed by an imaginative and dynamic executive team, this hotel is the perfect addition to our roster, and we are honored to be selected to bring the Hyatt Centric South Beach Miami experience to the consumer.”