The Institute for Public Relations announces the launch of its new video series “In a Car with IPR,” featuring Southwest Airlines‘ Linda Rutherford.
The video offers a behind-the-scenes look at the Southwest Headquarters and valuable insights from Linda about the future of the PR industry.
RECENT ARTICLES
Generative AI is the future of business, as we know. Its vast potential promises to redefine the contours of innovation, efficiency, and competitive advantage. But are brands and businesses ready? New research from business consultancy Guidehouse and CDO Magazine...
Because of how interconnected the world is nowadays with instantaneous communication channels, a single misstep can rapidly spiral into public relations crisis. With social media and the internet growing every day, customers and others can share their opinions with...
Unless they’re watching the Super Bowl, a great many viewers and listeners tend to tune out ad messages on TV, radio and other media with audio—and increasingly so in this age of hyper-skeptical consumers. But new research from digital audio industry resource Sounds...
