fbpx

Intermarkets Appoints Luke Rosche-Ritchie as Junior Account Executive

by | May 3, 2018

Intermarkets announced that Luke Rosche-Ritchie has joined the team as Junior Account Executive.

Luke will be responsible for duties previously held by Kary Jones, who was recently appointed to Manager of Publisher Development as part of the Strategic Media division to expand publisher relationships and growth.

As Junior Account Executive, Luke will focus on serving the needs of Intermarkets’ advertisers and helping them reach their marketing goals. His role will be supported by Intermarkets’ existing sales infrastructure, including dedicated account managers, sales marketers and ad ops specialists.

“Intermarkets’ goal is to provide products and services that people want to buy, in ways they want to buy them,” said Michael Loy, Chief Operating Officer at Intermarkets. “Even with programmatic and automation driving a significant amount of today’s media buying and selling, it’s still essential to have experienced and qualified individuals like Luke work with advertisers looking to buy through traditional direct deals.”

Having previously worked at premier tech company Undertone, Luke brings a strong background in planning, strategy and account management for sellers.

Daily PR Updates

Essential PR industry news, opinion, and analysis delivered to your inbox daily.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

RECENT ARTICLES

4 influencer marketing trends to expect in 2023

4 influencer marketing trends to expect in 2023

To no surprise, 2022 was a major period of growth and transformation for influencer marketing. And while this number is expected to continue to rise, there are particular challenges that brands and marketers face in order for their campaigns to be executed...