Strengthening cross-continental collaboration ahead of 2025 Global Conference in Miami
BOULDER, COLORADO (April 28, 2025) — IPREX, the top global network of independently owned communications and PR agencies, has announced the addition of three new partners to its international network—led by a key expansion into Latin America.
The new agencies are:
- Square Root Marketing, a multi-country agency that blends strategy and storytelling to elevate brands across Latin America, specializing in public relations, field marketing, and thought leadership.
- Thomas Marko & Associés, a strategic communications and influence consultancy based in Paris, France
- TDUB Kommunikationsberatung, a leading communications consultancy, specializing in strategy, PR and Influencer Marketing, based in Germany’s media capital, Hamburg.
“South America is increasingly important to our partners and their clients, and Argentina is a strategic part of that growth story,” said Alexandra Mayhew, Executive Director of IPREX.
“What makes Square Root Marketing a strong addition is its proven ability to work across borders, complementing the regional expertise of our existing partners in Mexico, Chile, Brazil and beyond,” Mayhew said. “Together, they reflect our commitment to deepening connections and growing with purpose in Latin America.”
This announcement comes just ahead of the IPREX Annual Global Conference (AGC), taking place May 14–16 in Miami, Florida, where all three agencies will be formally introduced.
“Miami is more than a host city—it’s a powerful symbol of the region’s diversity, creativity, and cross-cultural energy,” Mayhew said. “With this year’s AGC theme, Celebrating a Mosaic of Cultures, we’ll be exploring how cultural intelligence and globally connected strategies are reshaping the way we communicate and collaborate.”
From public affairs to brand influence, the new additions expand IPREX’s ability to deliver integrated campaigns with local expertise and global perspective, ensuring clients are supported wherever they operate.
About IPREX: IPREX is a $508 million network of communication agencies. IPREX has more than 1,100 communications professionals in more than 100 markets globally. Our locations are overseen by local senior leaders who take a highly active role and interest in client success. IPREX is the tenth-largest communication group as ranked by The Holmes Report in its survey of public relations holding companies and global networks.
IPREX members represent small to midsize agencies globally and recognize the importance of creating a talent pipeline that represents business and market interests. The network intentionally supports them through resources, best practices, internal development programs, and, now, external partnerships with universities.