HIYÄM Wellness Living is where discerning clients, visionaries, and leaders come to recharge, recalibrate, and reconnect. It offers private bespoke experiences and refined sanctuaries designed to help guests realise their dreams and elevate presence into a way of life. Through the art of attentive listening, HIYÄM crafts journeys that awaken the senses, inspire the spirit, and leave a lasting imprint of joy and harmony. Issa PR is their new global Agency of Record and will handle media relations, strategic partnerships, press trips, private events and campaign photography.
The name HIYÄM, means “passion”, embodies the founder, Hiyäm Jabak, herself – a woman of vision, depth, and dedication. Drawing on a lifetime of movement studies and cross-cultural exploration, she has developed a rare, integrated approach that unites artistry, discipline, and mindful living. HIYÄM’s philosophy combines ancient martial traditions, wellness, and conscious living, guiding leaders and seekers towards clarity, strength, and grace. Curated with soul, elegance, and intention, these immersions blend movement, stillness, nourishment, and sacred ritual in a seamless flow. They include sacred tea ceremonies, yoga and tailor-made rituals.
HIYÄM Wellness Living redefines what it means to experience wellness. Guests do not follow pre-set programs. They co-create their journey in collaboration with HIYÄM Wellness Living. Every retreat is fully immersive and highly personal, designed to reflect the guest’s inner aspirations and lived experiences. Whether in curated villas, intimate sanctuaries, or off-the-map locations around the world from Panama to French Polynesia, each space is chosen to awaken the senses, inspire reflection, and foster profound transformation. HIYÄM’s approach emphasizes sacred simplicity, where elegance, presence, and mindful precision converge to manifest the guest’s deepest desires. Every retreat is a rare opportunity to step away from the noise of the world, reconnect with what is essential, and return to oneself with renewed clarity and vitality. Time slows, the body softens, and the spirit breathes, allowing guests to experience wellness as a lived art rather than a temporary escape.
Stepping into the HIYÄM Circle is to enter a curated space of belonging and return. These intimate gatherings bring together aligned hearts and seekers of truth, designed not for the masses, but for the soul-ready few. Each moment, each ritual, and each sanctuary reflects HIYÄM’s dedication to creating extraordinary experiences that leave a lasting imprint of joy, harmony, and timeless sophistication.
“We chose Issa PR because their philosophy mirrors ours, refined, intentional, and rooted in storytelling that carries soul,” said Hiyäm Jabak, Founder of HIYÄM Wellness Living. “We wanted a team who understands depth, beauty, and the art of presence. Issa PR brings all of this with grace, professionalism, and global perspective. Together, we are ready to introduce our Maison to those seeking meaningful transformation.”
“Issa PR also carries the rare ability to translate vision into presence with precision, artistry and depth. As HIYÄM Wellness Living enters a defining moment of expansion, we sought a partner capable of holding our world with elegance and intention. Their strategic clarity, cultural fluency and narrative sophistication align beautifully with our philosophy, making Issa PR the natural choice for this next chapter,” said Frédéric Charland, Co-founder.
“We are delighted to be working with HIYÄM Wellness Living, a powerful new wellness company centred around alchemy, epicurean values and spiritual awakening. The luxurious, ultra-VIP, bespoke retreats for individuals and leaders all around the world are curated with soul, elegance, and intention, which combine to blend movement, stillness, nourishment, and sacred rituals in a seamless flow. We are thrilled to launch the brand globally and share their rejuvenating, sensorial experiences with the world,” said Viet N’Guyen, CEO of Issa PR.
For further information about Hiyäm Wellness Living, please visit: https://hiyamwellness.com/ and @hiyam_wellness_living on Instagram.
About HIYÄM Wellness Living
HIYÄM Wellness Living is a privately held Canadian-incorporated wellness Maison, founded in 2020 by Hiyäm Jabak and Frédéric Charland. Operating internationally, the company creates tailor-made retreats, sensory immersions, and corporate programs across extraordinary destinations around the world. Blending somatic movement, Epicurean nourishment, artistry, ritual and slow luxury, HIYÄM crafts transformational journeys designed to awaken presence, inspire clarity, and reconnect guests with the essence of their lives. Each retreat is co-created with every guest, intimate, elegant, deeply personal, and offered within carefully chosen sanctuaries from Panama to French Polynesia and beyond. HIYÄM Wellness Living exists to guide guests back to themselves, through refined simplicity and luminous transformation.