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Leading U.S. Media Technology Company, Advanced Systems Group (ASG), Appoints Bubble Agency as its Strategic Marketing Partner

by | Oct 20, 2021

Advanced Systems Group (ASG), the leading provider of solutions, systems and services for media production and post in the U.S., has appointed Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, as its full-service marketing agency.

ASG is a value-added reseller and a provider of managed services, cloud solutions and systems integration. Its customers include Hollywood film studios, major broadcasters, and some of the world’s biggest technology companies.

ASG is the first client that Bubble Agency will provide purely U.S. marketing services for since the agency launched its Americas entity, Bubble Agency, Inc., in August 2021. Bubble Agency’s recently appointed Head of Americas, Kim Willsher, and Marketing Director, Nikita Panchal, will lead the account team. Their remit includes devising and executing ASG’s marketing strategy across the company, with a particular focus on its new cloud solutions and fast-growing managed services team.

“Like ASG, Bubble Agency has a long heritage in the media and entertainment technology and services industry that will be invaluable as we work together to elevate ASG’s brand across all customer touchpoints,” said Paul Weiser, ASG’s Head of Marketing. “With experts spanning traditional and digital marketing, PR and social media, copywriting and design, the Bubble team provides a full range of marketing services, but with the attentive client servicing and industry expertise of a specialist agency.”

Bubble Agency’s CEO, Sadie Groom, added: “With customers like AMC, Electronic Arts, and Vice, ASG is one of the most respected technology and services providers in the media and entertainment sector. The company has grown primarily through word of mouth to date, which is a testament to its customer-centric approach, but we’re looking forward to taking ASG’s brand to the next level at this exciting time in the company’s history.”

This new client win follows significant growth for Bubble Agency in 2021. Other companies that have appointed Bubble this year include:


About ASG

Advanced Systems Group, LLC enables creativity through better technology for media creatives and content owners. From acquisition to post production to delivery, whether on premises or in cloud, ASG’s goal is to ensure customer success through tailored solutions that create optimal workflows. One of the largest Systems Integrators in North America, ASG provides engineering services, physical and cloud integration, training, and support. ASG’s Virtual Production Control Room allows clients to operate their live event control room in the cloud. ASG’s Managed Services delivers customized staffing solutions for all phases of media production, including creative and engineering. Based in Northern California since 1997, ASG also has teams in Los Angeles, the New York Tri-State Area, and the Rocky Mountain Region to provide nationwide services. For more information, visit www.asgllc.com.

 About Bubble Agency

Founded in 1999, Bubble Agency is the go-to global PR, marketing and events specialist for the media and entertainment technology and services sectors. Transforming businesses with its knowledge and network, the company is headquartered in London with offices in Los Angeles. Bubble Agency clients are behind the most iconic on-screen, live event, and AV experiences in the world.

For more information, visit: www.bubbleagency.com 

Follow Bubble Agency on Twitter at @Bubble_Agency

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.

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