Litzky Public Relations (LPR), a full-service, boutique public relations agency specializing in consumer and lifestyle brands, announced today it has been named the global agency of record for Kamik, a North American manufacturer and leader in the footwear industry.
Kamik specializes in playful and dependable footwear for families including winter boots, rain boots, and sandals as well as seasonal apparel, with products currently available in more than 30 countries worldwide. As of 2018, Kamik will consolidate its global communications strategy, with LPR becoming its Global Press Desk and leading brand and product publicity in key markets.
The partnership expands LPR’s role with the company to include proactive public relations efforts in the United States and Canada, and facilitating communications in several European regions including Norway, Germany, Russia, France, and Poland.
“Following years of successful and strategic PR activations in the US territory, we’re thrilled to have our trusted partners at Litzky Public Relations bring a cohesive, global communications strategy to our rapidly growing markets around the world,” said Catherine Fortier, Senior Brand Manager, Kamik.
“Our appointment reflects the role LPR has played in supporting Kamik’s growth in the US market for the past five years,” said Michele Litzky, CEO, LPR. “As Kamik identified its global growth potential, we were asked to bring our shared successes worldwide in the role of global AOR. We are honored and excited to expand our partnership.”
Litzky Public Relations continues to deepen its public relations expertise in North America and beyond. The agency’s newfound role as global AOR for Kamik marks its first global client assignment.