Magrino Adds Carlos Ledesma as New Senior Creative Strategist

by | Oct 15, 2018

Magrino announced the addition of Carlos Ledesma as its new Senior Creative Strategist, allowing the agency to now offer a full suite of photography, videography, editing, original music scores, and stop motion productions along with their traditional PR and digital media services.

The addition of this newly-created role and these services for its clients is just the latest in Magrino’s push to expand their ever-growing digital media department. Services already include social media strategy and planning, execution and management; influencer events and campaigns; digital strategy audits of existing platforms; full content creation via their in-house studio; digital advertising; SEO & SEM; and live event coverage, among others.

With the newest creative service offerings, clients will now have a one-stop-shop for traditional, digital and creative media, all under the Magrino umbrella. In addition, Kortney Kavanagh has just joined Magrino as a Senior Digital Account Manager. She comes to Magrino from Brown Harris Stevens where she was a Social Media Strategist and brings a wealth of digital media knowledge in the real estate sector—a growing area of practice for Magrino.

A filmmaker and music composer, Carlos joins Magrino’s expanding digital team with more than a decade of experience creating content: writing, directing and editing short films, music videos, web series and social media content. After five years at abc carpet & home as PR and Content Creator & Coordinator, where he developed the concept for video series and composed original music for their TV commercials, Carlos now brings his expertise in production and execution of online video content to Magrino.  From an idea on a piece of paper all the way to the (small) screen.

In addition to directing TV segments for National Geographic Latin America, award-winning short films that were official selections in many international film festivals, and having directed music videos featured on major music networks (MTV, MuchMusic), Carlos also creates, produces and directs web series.

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