Matter Communications—a Brand Elevation Agency specializing in public relations, social media, creative services, and digital marketing—announced its strategic acquisition of Calypso, a Marketing and Branding Agency based in Portsmouth, NH. Calypso has a 20-year history of serving worldwide clients in several high-profile industries, including the energy, finance, and healthcare sectors.
Matter’s latest acquisition adds a seventh office nationally—the fourth in New England—and provides a viable pathway into the burgeoning business community along the New Hampshire Seacoast. In addition to reaching new clients in the region and nationwide, Matter’s new Portsmouth office presents an opportunity to attract local PR, marketing, and creative professionals to support the agency’s sustained growth.
“Calypso has long been a crown jewel in Portsmouth’s thriving public relations and marketing community, and it’s exciting to welcome this highly-skilled team to our agency,” said Matter Founder and CEO Scott Signore. “I’m equally thrilled to provide their diverse clients with an expanded set of PR and social media services as well as a much broader geographic reach. Calypso’s PR, branding, and web design professionals perfectly complement Matter’s award-winning integrated marketing team,” Signore added.
Immediately, Calypso clients will have full access to Matter’s significant agency resources, including experts in PR and social strategy and execution, as well as skilled videographers, designers, and digital marketers. Additionally, they will benefit from collaborative resources across Matter’s offices nationwide.
“Calypso’s core competency will strengthen Matter’s go-to-market approach as a provider of fully-integrated programs for businesses in all categories,” said Calypso Founder Kevin Stickney. “Our work will fit seamlessly with Matter’s expertise in messaging, public relations, and social media,” noted Calypso Managing Partner Houssam Aboukhater. “Working together gives us the opportunity to offer prospects and clients more robust and comprehensive programs.”