MP&F names Lisa Swinson as Senior Digital Strategist

by | May 31, 2021

MP&F Strategic Communications has named Lisa Swinson senior digital strategist, adding to its integrated marketing and data analytics team.

Swinson joined MP&F as a senior account executive in 2017 and was subsequently promoted to account supervisor. During her time at MP&F, she has used data to guide award-winning marketing, advertising and public relations campaigns for clients in the health care, tech, education and government sectors.

“Lisa’s analytic mindset and creative eye make her a unique asset to our firm,” said Katy Varney, partner at MP&F. “Her ability to integrate the most important aspects of design, user experience and marketing allow us to deliver the best data-driven solutions for our clients.”

A graduate of James Madison University, Swinson joined MP&F with six years of agency experience.

Since moving to Nashville, she has dedicated her free time to community involvement. She volunteers as a foster parent with the Nashville Humane Association and Metro Animal Care and Control, and is a 2021 graduate of Nashville Emerging Leaders.

About MP&F Strategic Communications

MP&F Strategic Communications offers a full-service, integrated approach to strategic communications and public relations. With the ability to design and execute every aspect of a communications campaign, the agency pairs a results-driven ethos with a passion for building long-lasting client relationships. The agency’s work has earned hundreds of industry awards and led to client relationships that span more than 25 years. Visit mpf.com for more information.

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