Four-agency team – including creative agency of record Iris, plus Blue Engine, Acadia and Push – to lead brand evolution and expansion October 16, 2024 – OSTA MESA, Calif.-- Following a competitive review and formal pitch process, California Pizza Kitchen (CPK), the...
Research Insights That Inform PR Strategy and Content Creation Go Deeper, Get Faster with First-Ever Fusion of Human and AI-Generated Data
(New York, NY, October 16, 2024) -- New tools launched by research platform Glimpse use AI to augment the reach of surveys to deepen and speed the value of insights for marketers, public relations pros, researchers, and creators. Each of the new AI-enabled solutions...
Revealed: Company bosses suffer a ‘preparation gap’ which could damage businesses
Research indicates overconfident professional services CEOs could be sleepwalking into reputation and operational minefield Gen Z’s workplace demands are emerging as a key ‘threat’ which CEOs have the least confidence in handling (at 38%). Less than a third of...
Gary F. Grates, President, GConsulting Group and 120/80 GROUP, Receives PRSA’s 2024 David Ferguson Award
NEW YORK, October 15, 2024 -- PRSA Educators Academy, a Professional Interest Section of PRSA, the nation’s leading professional organization serving the communications community, presented Gary F. Grates, President of GConsulting Group and 120/80 GROUP, with the 2024...
Magrino Boosts Wellness with the Addition of New Client, Loopwell
New York, NY (October 15, 2024) – Magrino, a full-channel communications agency based in New York City, today announced that first-of-its-kind well-being social club Loopwell will be the newest addition to Magrino Agency’s impressive client list. As the brand’s PR...
New research from Mower highlights the impact of friendship for business performance
Data presents compelling support for the value of customer relationships built on trust, relevance and affection NEW YORK—Oct. 15, 2024— Leading independent marketing, advertising and public relations agency Mower has released its 2024 Making Fierce Friends™ report,...
Sloane & Company Expands its Healthcare Practice with the Appointment of Managing Director Leslie Wheeler
Clients will benefit from her 25 years of experience in pharmaceutical, biotechnology, health technology, and consumer science communications New York, Oct. 15, 2024 – Sloane & Company, a strategic communications firm at the intersection of valuation and...
PRSA Announces 2025 Board of Directors at Annual Leadership Assembly
Heide Harrell, M.A., APR, Named Chair-elect NEW YORK, October 14, 2024 – PRSA today announced its 2025 Board of Directors. The delegates of the 2024 Leadership Assembly elected Heide Harrell, M.A., APR, as Chair-elect, as well as eight other members to serve in...
Sachs Media Celebrates Victory at PRNEWS Platinum Awards, Recognized for Landmark Campaign Defending First Amendment Rights
TALLAHASSEE, Fla. — Sachs Media is proud to announce that it has been recognized for producing the nation’s Top Campaign for Legislative and Regulatory Affairs at the 2024 PRNEWS Platinum Awards in New York City. The high-stakes campaign for the Computer &...
RSW/US Releases 2024 Agency New Business Report: Optimism Amid Persistent Challenges
RSW/US, a leading outsourced lead generation and business development firm for marketing services, has published its highly anticipated 2024 Agency New Business Report. This year's report, based on a survey of agency executives across the U.S., reveals both new...
Jenerate PR Named Agency of Record for End No Sleep
California (October 10, 2024) – Jenerate PR, is proud to announce its appointment as the Agency of Record for End No Sleep, a nonprofit dedicated to raising awareness about the critical role of sleep in the mental well-being of high school students. Founded by Nancy...
Emplifi Reveals Insights on Influencers and Sponsored Posts to Support Brands’ Social Marketing Strategies
Influencer sponsored posts drive the same engagement as non-sponsored posts, and a mix of macro and micro influencers best supports a brand's message New York, October 10, 2024 – Emplifi, the leading customer engagement platform, today released its “2024 State of...
