PulteGroup’s West Florida Division has announced the expansion of the marketing team with the addition of Valen Corbiere as Marketing Manager. The move comes in response to the growth the division has in the works for 2018.
In her role, Corbiere is responsible for overseeing the day-to-day marketing operations for the division, including assisting with the organization of events, maintaining accuracy of data, and executing a master marketing plan to establish sales leads and deliver the company’s mission to the public.
Prior to joining the Pulte team, Corbiere was a part of the social media marketing team for Dovetail Management in both Tallahassee, Florida and Athens, Georgia before taking on the role of Regional Marketing Manager in Athens. She has experience in project management, advertising, public relations and social media management.
“Valen brings years of top-level marketing experience to the team,” said Sean Strickler, president of Pulte’s West Florida division. “With her knowledge and insight, we’ll be able to cast a wider net on those looking to find their dream homes, and deliver the Pulte experience we strive for with every community we open and every buyer we come across.”
The West Florida Division has started 2018 on a rising tide of new communities that will crest at Epperson with the first Crystal Lagoon in the United States. Through its brands, the home builder will open 12 communities this year in the Tampa area, up from nine the previous two years.
“Pulte’s mission has led it to become a widely-respected homebuilder across the nation,” said Corbiere. “I’m looking forward to spreading its message and playing a role in helping buyers complete an important milestone in their lives.”