WESTLAKE VILLAGE, CA, June 1, 2026 – PureSpectrum, a leading market research technology company, today announced the beta launch of the PureSpectrum Claude Connector, an integration that enables market researchers and insights professionals to design and launch surveys directly within Anthropic’s Claude AI platform. The PureSpectrum connector provides access to millions of verified respondents across 125+ countries without requiring researchers to leave their AI workflow.
The launch reflects a fundamental shift in how research gets done. As AI tools become the primary environment where researchers scope studies, design methodology, and plan fieldwork, the transition from planning to fielding has remained a manual, fragmented step. PureSpectrum’s Claude Connector eliminates that gap, connecting the research planning workflow directly to the PureSpectrum Marketplace.
Built on Model Context Protocol (MCP), the connector gives Claude real-time, secure access to the PureSpectrum platform. Virtually everything a researcher can do in the PureSpectrum Marketplace can now be done conversationally, from running feasibility checks and launching surveys to managing quotas, monitoring survey health, and retrieving transactional data, without ever leaving Claude.
“Researchers now live in AI tools, and we wanted to meet them there,” said Mark Menig, Chief Product Officer of PureSpectrum. “With the Claude Connector, researchers describe what they need and we handle the rest, with the same quality standard our clients have always relied on. This connector is the foundation for additional agentic automation we will introduce later this year.”
The connector is designed to support the full range of insights professionals. Researchers can manage active surveys, update quotas, and monitor performance conversationally. Insights and strategy teams can run feasibility checks and access pricing within the same workflow where planning decisions are made.
Submitted to the Anthropic marketplace for public listing, the PureSpectrum Claude Connector is available today in beta to select PureSpectrum customers via a private connection. To request access, contact your PureSpectrum representative or visit purespectrum.com.
The integration maintains the data security and respondent quality standards PureSpectrum is known for, and represents the first in a series of agentic workflow capabilities planned for 2026. About PureSpectrum
PureSpectrum, founded in 2015 and headquartered in California, is a leading market research technology company. PureSpectrum empowers insights professionals with a programmatic Marketplace and sample management platform that streamlines online surveys, facilitating millions of high-quality interviews annually. Researchers are empowered to make faster, more confident decisions with PureSpectrum’s comprehensive suite and PureScore™, the industry’s leading respondent-level scoring system.
Driven by the core values of Simplicity, Transparency, Innovation, and Quality, PureSpectrum has earned recognition as MR Supplier of the Year, a five-time GRIT Top 50 Most Innovative honoree, Inc. 5000 winner since 2021, and a Deloitte & Inc. Fastest Growing Company since 2020.