(SEPTEMBER 28, 2023) Quinn this week unveiled its new London business. The expansion will enable the award-winning, public-relations firm, with offices in NYC, Miami, and Los Angeles, to grow in the UK, servicing European, U.S. and global clients. Quinn, a $10-million firm with 50+ staffers, represents ultra-luxury, luxury and lifestyle clients in travel, hospitality, food + drink and real estate.
Quinn London is opening under the guidance of Alan Twigg (Twiggy), a UK industry veteran and consultant director, working with Quinn VP Camila Gamero, who is relocating to London from Miami. The duo is joined by London-based property veteran Fiona Vogel as well as a travel specialist and a social-media expert. The agency is located at Mortimer House in Fitzrovia.
“London has always been in our growth plans,” said Florence Quinn, founder and president of Quinn. “This felt like the right time. London is a leading hub for the expanding luxury and ultra-luxury markets which have become increasingly borderless and global,” Quinn added.
Quinn is launching in the UK with a blue-chip roster of clients, including Fraser Yachts; W South Beach, Miami Beach; St. Peter’s Bay, Barbados; The Pendry Residences Barbados, and Emerald Chateau, Barbados.
“We are lucky to have found Twiggy, whose breadth and depth add weight and creativity to our offerings,” said Quinn. He’s a great guide and mentor for Camila and the team.”
“I have admired Florence, her team and their work for a number of years. They are sharp, well connected and always fierce deliverers. This is a fabulous move,” said Twigg.
Quinn London opening staff:
- Alan Twigg, consulting director, is a London-based, award-winning, integrated communications specialist who built the consumer divisions of several London PR firms before running his own agency, LightBrigade. He has positioned and communicated many leading brands for purpose, consumer relevance, audience engagement and growth, including InterContinental Hotel Group, Marriott, Expedia, Florida Keys, Queensland, Norwegian Cruise Lines, The Balvenie, Glenfiddich, Highland Park, Nintendo, Red Bull, Dominos, Yo! Sushi as well as retailers including Amorino and Hamleys.
- Camila Gamero, VP, a nine-year veteran at Quinn, works across the agency’s core categories. Property clients have included Oceana Bal Harbour, known for its Jeff Koons sculptures and it’s Art Basel VIP opening with Mr. Koons; One Sotheby’s International Realty; Douglas Elliman projects; work for the LeFrak and the Soffer families, as well as the opening of fashion-brand Diesel’s first residential development. On the travel side, Camila leads the team for the iconic W South Beach and Esme Miami Beach, the “it” new hotel on the strip. In the ultra-luxury category, Camila heads up Fraser Yachts, the largest broker of super yachts in the world. Camila counts Bagatelle, the French hospitality brand of restaurants and beach clubs, and the Bastion Collection, with a collective eight Michelin stars, among her FWS clients. Camila is an expert at strategy, media placements, Influencer work, events, and partnerships.
- Fiona Vogel, a 20-year property specialist, served as inhouse PR director at Savills for five years. Fiona has working with some of the world’s best property brands, including Strutt & Parker, Knight Frank, Four Seasons, SixSenses, Oil Nut Bay in BVI, Goldeneye in Jamaica and Bay House in Monaco. Fiona has also worked in Singapore.
A sampling of Quinn’s client roster includes VistaJet, Fraser Yachts, Club Med, Beverly Hills Conference & Visitors Bureau, AKA Hotels and Hotel Residences, Zemi Beach House (Anguilla) and Atlantis The Palm Dubai. The agency also works with luxury, property clients branded St. Regis, Mandarin Oriental, Four Seasons and Montage, alongside hospitality brands Zuma, Bagatelle and MR CHOW, and drinks brands Brugal 1888 and Kendal-Jackson Wines.
Quinn’s services span earned, owned, and paid media, influencer, social-media and digital work, as well as partnerships; events; creative ideation. and integrated, 360-public relations and communications strategies.
The firm’s numerous awards and recognitions include Observer’s One of the 50 Best PR firms, Forbes’ 5-Star Ranking America’s Best PR Agencies, The PR Net 100, and multiple HSMAI BEST OF SHOW and Platinum Awards.
President and founder Florence Quinn is the recipient of the HSMAI Winthrop W. Grice Lifetime Achievement Award, the Greater New York Chapter of HSMAI Hospitality Professional of the Year Award, the HSMAI Top 25 Most Extraordinary Minds Award, and the Mann PR Person of the Year Award. Florence has been named one of Observer’s PR Power50, one of 10 Women Leaders in Architecture and Real Estate by Forbes, one of the 10 powerful women in real estate and beyond by Lux Expose, one of 30 Influential Woman in Hospitality by Hotel Management and one of the Most Influential Woman by the Irish Voice. She has been featured on the covers of HSMAI Marketing Review, The Mann Report and Smith College Magazine.