Rally Point PR announces that VP Lisa Kurtz has joined the growing team of B2B tech specialists at the strategic communications consultancy. Kurtz is once again working alongside Managing Director Ruth Sarfaty and Account Manager Lauren Carver who worked together at Clarity for several years.
Kurtz is an exceptional media strategist with a specialty in hybrid outreach to consumer and business targets. She has represented companies large and small in a range of areas from fashion to trucking.
Says Sarfaty, “Lisa joining Rally Point rounds out our amazing B2B tech team with a seriously experienced communications strategist and account runner. Plus, the fact that we worked together for so long only adds to the magic!”
According to Kurtz, “Joining Rally Point presents a great new opportunity for me to engage with a new set of clients and prospects, and with a remote team. I’m so glad to join a company founded on storytelling and built on a humane, people-first culture. And, of course, I couldn’t be happier to be working with the old team again!”
About Rally Point Public Relations
Rally Point Public Relations is a strategic communications consultancy at the intersection of commerce and tech. Founded in 2014 by former TV producers Managing Partners John Cook and Dorian Langlais, Rally Point embodies a deep understanding of storytelling and today’s 24/7 news cycle. Its journalistic approach informs every engagement. From strategic positioning and narrative development to media outreach, relationship-building and elevated thought leadership, Rally Point builds high visibility campaigns for brands on the move. For more information about Rally Point, please visit www.rallypoint.pr.