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rbb Communications Strengthens Digital Marketing Leadership

by | Jul 20, 2023

Julie Coulton, Adam Kirschner Bring National Experience, Thought Leadership to Growing Digital Department

MIAMI – July 20, 2023 rbb Communications, a national integrated communications firm and six-time ‘Agency of the Year,’ today announced the addition of digital marketing industry veterans Julie Coulton and Adam Kirschner to its leadership ranks. Coulton joins the firm as senior vice president for rbb’s digital division, spearheading the firm’s digital, social, content and influencer marketing efforts. Kirschner is senior content supervisor and will lead strategic storytelling campaigns and digital content direction for rbb clients. 

“Julie and Adam both bring years of experience building creative digital campaigns for national brands, and their expertise will bolster the results for both our B2B and B2C clients,” said Christine Barney, CEO and managing partner with rbb. 

Coulton has a proven track record of executing digital marketing strategy for global brands.  She elevates strategy and executes overarching brand campaigns with an emphasis on results-driven tactics and providing the highest level of client service. Previous roles include leadership positions at eBay and her agency work includes Major League Baseball, Citizens Bank, Dicks Sporting Goods and Staples. Coulton has a Bachelor of Science degree in Business Management and Marketing from the University of Colorado.  

Kirschner brings extensive leadership and management experience in online marketing, social media, editorial and digital media. He will be a leading voice in rbb’s Content Studio, working hand-in-hand with public relations teams to lead and execute strategic storytelling and in-platform campaigns for clients. He has national marketing expertise through his work with iHeartMedia and Tribune. He earned his Bachelor of Science degree from the University of Miami.  

rbb is recognized as a champion in the field of PR, digital/marketing and creative services. rbb recently earned the 2023 Midsize Agency of the Year honors by PR Daily, is listed among PRWeek’s 2023 Top Global PR Agencies, and is among Forbes’ 2021 Best PR Agencies in America. This year, the agency received the Best of the Silver Anvil Award from the Public Relations Society of America.

About rbb Communications 

rbb is an award-winning fully integrated agency and Champion of Breakout Brands TM. Through proprietary research, rbb inspires companies with insights to create customer passion that delivers bottom-line results. rbb offers PR/media relations, digital & influencer marketing, corporate communications, crisis/reputation management, creative content and advertising. Specialty practices include consumer, lifestyle, travel, health, professional services, energy/sustainability and higher education. Headquartered in Miami the firm also has international reach across more than 100 cities in 50 countries through its partnership in PROI Worldwide, the largest global network of independent communications agencies.

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