Suzanne Rosnowski, founder and CEO of public relations firm Relevance International, has been appointed as a member of the Forbes Agency Council. Rosnowski was selected to be a part of a curated network of successful peers and senior-level executives in public relations, media strategy, creative and advertising agencies. As a member of the Council, she will become a regular contributor to Forbes.com, discussing relevant trends in the communications and marketing industry, providing thought leadership and giving insight on industry-related topics.
“Forbes is one of the most iconic media companies in the world. It’s an honor to join its Council and be able to share my professional experiences with like-minded individuals who understand the landscape in which we work every day,” Rosnowski said. “It is a very exciting time in the industry and it’s a privilege to be given this platform to discuss issues affecting communications today.”
Forbes Agency Council is a highly-selective organization whose members are selected based on their depth and diversity of experience. Rosnowski, who opened Relevance New York in 2012 and has since built a global affiliate network, expanded the company with a second location in London last year, rebranding as Relevance International. The agency boasts a clientele that includes some of the world’s most prestigious luxury brands in real estate, hospitality, travel, design luxury goods and corporate PR, and recently added a digital division to its services.
Relevance International has already become one of the fastest growing and highly acclaimed public relations and brand-building firms in New York. Named by PR News as one of the “Top 15 To Watch” nationally, Rosnowski is a strategic and creative force, industry connector and influencer. She directs the big picture and creative public relations strategy for the firm’s various accounts, and is a trusted advisor with over 18 years of experience who has handled crisis communications for some of the most challenging situations and some of the most prominent names in real estate, hospitality and luxury goods. Her innovative campaigns have directly led to increases in clients’ business, top-tier media features and first-of-their-kind, award-winning strategic partnerships.
Formerly a partner and owner at Quinn, Rosnowski helped run and grow the firm and oversaw the real estate division for a decade. She has been recognized by Bulldog Reporter with a “Gold Award for Excellence in Public Relations and Publicity” for the “Best Company Positioning/Branding.” Her partnerships and creative ideas have put clients on the map, generated social media wildfires and produced the highest level of press coverage.
Rosnowski is a highly sought-after speaker. Most recently, she was tapped to speak at the Wharton School of Business on Women Entrepreneurship. She has served on the advisory board and is a frequent speaker at the Real Estate Weekly Women’s Forum. She is also asked to speak frequently by the Real Estate Board of New York (REBNY); REMarTech (Real Estate Marketing and Technology Academy); Certified Real Estate Advisors at the esteemed Touro Grad School of Business; and Greenpearl at it’s annual Real Estate Expo. Real Estate Weekly named her one of the “Top 25 Rising Stars to Watch” early in her career.
Rosnowski is world traveler, passionate about delivering global press results, and practicing international consulting. She conducted PR for a program of the United States Agency for International Development (USAID) in Washington, D.C. where she helped produce press results for government officials in the U.S. and Asia. She also worked at GYMR, a healthcare PR firm in Washington D.C., where she worked on large-scale awareness campaigns to affect change. Rosnowski began her career at Laykin Communications in Hong Kong, China.