SourceCode Communications, a fast-growing boutique communications firm, has expanded its enterprise and fintech practices following competitive pitches for AOR relationships with Cloudreach and MyWallSt. The news comes off the heels of SourceCode hiring Hugh Collins to oversee the Fintech and Enterprise portfolios.
New Enterprise and Fintech Client Portfolio
Cloudreach is the leading global cloud solutions provider, which partners with Amazon Web Services, Microsoft Azure and Google Cloud Platform to deliver cloud-enabled business transformation. SourceCode is tasked with increasing brand value and establishing Cloudreach as a marquee partner for enterprise businesses in the U.S. The scope will consist of thought leadership and executive positioning, as well as media and analyst relations.
“As we continue to expand our leadership position in the U.S., we needed to bring on the right partner to broaden our awareness and build a brand presence in line with our market impact,” said Andre Azevedo, CMO at Cloudread. “SourceCode’s strong experience and understanding of how cloud enables enterprise transformation made them the ideal partner to help scale our business.”
MyWallSt (formerly Rubicoin) is a multi-award winning company that helps consumers become confident and successful investors through education, guidance, and a simplified investing journey. The company brought on SourceCode to help with its rebrand and raise awareness in the U.S. for its investing apps. The scope will consist of thought leadership and executive positioning, media and influencer relations, and events.
“SourceCode had the right combination of consumer lifestyle media chops and fintech experience to deliver the type of campaign we need as we rebrand,” said John Smyth, CMO at MyWallSt. “In SourceCode, we believe we’ve found the right partners and our boots on the ground in the U.S. as we continue to scale the business.”
SourceCode Growth
SourceCode Communications is experiencing rocket-ship growth, with the addition of new AOR relationships with Cambridge Mobile Telematics, Turo, Yousician and Pindrop. The agency has also received several PR and marketing accolades, including a Holmes In2Sabre for its work on the Elvie business, PRWeek’s Boutique Agency of the Year Shortlist, Bulldog Reporter’s Best PR Agency of 2018 and Observer’s 2019 Top Tech Specialty Firms. The agency is currently 15 employees, seven of whom were hired in 2019, following a string of new business wins.
“We’re on track for another momentous year at SourceCode,” said Greg Mondshein, Managing Partner of SourceCode Communications. “We’ve expanded our client portfolio, our team and our service offering, allowing us to cover the full scope of our clients’ marketing and communications needs. We’re confident the second half of 2019 will serve as another landmark in our growth.”