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South Dakota Department of Tourism Selects Lou Hammond Group as Public Relations Agency of Record

by | May 30, 2022

Lou Hammond Group (LHG) announced that it has been selected by the State of South Dakota as public relations agency of record for tourism. Utilizing an aggressive, integrated and multi-tactical strategy, LHG will elevate the state’s diverse offerings.

“We are excited about partnering with Lou Hammond Group to further South Dakota’s brand presence,” said James Hagen, Secretary of the Department of Tourism. “Our brand has grown dramatically in recent years, and we believe the team at LHG will assist with further integration and development to push South Dakota’s tourism industry to a new level of success.”

The agency has an established track record representing numerous countries, states, counties and cities as well as clients in the hospitality, cruise, culinary, real estate and economic development sectors.

“We are honored to have South Dakota join our growing destination roster,” said LHG Chief Executive Officer Stephen Hammond. “This state offers tremendous opportunity and universal appeal, and we are eager to showcase the destination on the global stage.”

Lou Hammond Group (LHG) is an award-winning, full-service marketing communications firm representing premium brands globally. The company, founded in 1984, is headquartered in New York City with offices in Atlanta, Charleston, Denver, Houston and Tampa. LHG currently represents nearly 30 destinations with a strong industry track record of client longevity. Visit www.louhammond.com.

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