Squeeze Hires Trust Relations as Agency of Record to Amplify National Brand Awareness

by | Feb 7, 2022

Fast-growing virtual strategic communications agency, Trust Relations, announced its partnership with Squeeze as the company’s official agency of record to help grow a national presence for the brand and secure notable press coverage and thought leadership opportunities.

Squeeze is an autonomous platform for recurring household bills that solves two of the biggest headaches: money wasted and time spent. Headquartered in Boca Raton, Squeeze helps users lower their monthly recurring bills like home/auto insurance, cell phone plans and internet packages, by shopping around for the best rates on one convenient, easy-to-use platform. The company also re-shops customers’ bills, free of charge, upon renewal date to ensure they are never overpaying on any of their household bills. The beta version of the Squeeze platform was officially launched in Q4 2020.

“It was time to find a partner who could bring greater national awareness of our brand by highlighting the universal solution we provide to consumers as they manage their recurring bills,” said Tyler Boyd, CSO of Squeeze. “Trust Relations’ expertise proved that they were the right fit for the job, because of the agency’s experience in the finance space and strong relationships with business, personal finance, fintech and consumer-lifestyle media.”

As a full-service integrated marketing firm, Trust Relations has the strategies, tools and knowledge to elevate brand awareness for its clients and separate them from the competition. The team is rostered with industry-leading professionals who boast experience in a wide range of industries — each specializing in getting a company’s message across, bringing their story to life and catapulting the business to the next level. The company’s unique, remote staffing structure also allows it to pair their best and brightest PR practitioners from around the world to create “dream teams” with the right experience for each specific client based on their lifecycle.

“Our team is very excited to partner with Squeeze to help them achieve their PR goals by further generating awareness of their unique platform to help consumers relieve the pressure of the financial squeeze from recurring expenses,” said April Margulies, president and founder of Trust Relations. “Through media relations, thought leadership tactics, and repositioning the company’s messaging, our team looks forward to bringing Squeeze to the forefront of the personal finance industry.”

About Trust Relations

Trust Relations, founded in 2019, is a virtual strategic communications firm that creates nimble and proactive “dream teams” for clients through a national network of the industry’s best and brightest practitioners. “Trust Relations” is a term coined by President and Founder April (White) Margulies to describe a new approach to strategic communications focused on communicating clients’ authentic actions, value and goodwill. In technology, trust relationships are an administration and communication link between two domains. In communications, they are a bond of mutual respect between a brand and the people it serves. The firm excels at identifying inspiring ways for clients to show their brand value by identifying supportive proof points and ideating creative activations that demonstrate their unique story and value proposition. For more information, visit https://www.trustrelations.agency/

About Squeeze

Squeeze is changing the way consumers save money on their household bills. Headquartered in Boca Raton, Florida, Squeeze is an autonomous platform for recurring household bills that shops for accurate comparable quotes and lets them pay the best rates on one convenient, easy-to-use platform. The beta version of the Squeeze platform was officially launched in Q4 2020. Using a compare-save-repeat mentality, automation, AI and serious expertise — Squeeze consolidates diversified bills like insurance, mortgages, cell phone plans, internet and more, all while staying on the lookout for super low rates. Squeeze is empowering customers to make better buying decisions, take control of their financial futures and focus on the things that matter most to them. Consumer’s personal information is protected using the same industry-leading technology that is used by banks. Squeeze does not sell consumer data to any third parties – meaning consumers never get bombarded with spam. For more detail and to start saving on monthly household bills, visit www.squeeze.com.

Bulldog Reporter
Bulldog Reporter is a leader in media intelligence supplying news, analysis and high-level training content to public relations and corporate communications professionals with the mission of helping these practitioners achieve superior competitive performance.


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